India to lead world in cloud computing: Ballmer

NEW DELHI: Microsoft Corp sees India as the global hub for cloud computing, the concept of renting computing power that has taken the technology

world by storm and in the words of the NYT, what Silicon Valley cannot seem to get its head out of.



"India will not only see a surge in cloud computing services but companies all over the world will look to India to support their transition to cloud computing,'' Microsoft CEO Steve Ballmer said on Thursday.



The world's biggest software maker is among a handful of companies betting big on cloud services, aiming to convince enterprises to give up building and managing data centres and switch to their computer capacity instead; the others being rivals such as Amazon, Google and AT&T as well as smaller firms like Rackspace and Terremark.



Microsoft believes India will move directly to the cloud, much like it bypassed the landline revolution that never happened and leapt to mobile phones, Mr Ballmer told a packed press meet. Mr Ballmer is in India to underline the importance of the company's cloud services platform Azure, wherein people can use applications from email to payroll systems hosted online.



The transition that India will champion will seed 3 lakh jobs in five years, during which the business is estimated to grow to $70 billion, Microsoft said, quoting a study by Zinnov Management Consulting. Jobs will be generated in areas like cloud consulting, enabling software as a service, integrating offerings like Azure with IBM's Blue Cloud or salesforce.com's customer applications on cloud, and creating new applications.



For Indian businesses too, there is great potential, given that 30%, or $7 billion, of the global cloud computing work is to be offshored, said the Zinnov study.



Microsoft already has more than 600 customers for its cloud services, but wants a deeper head start over rivals after catcalls of playing catch-up in other tech fields have been growing louder by the day. Indeed, Mr Ballmer was speaking to reporters a day after Apple overtook his company as the world's biggest technology firm in terms of market value, more than a decade after he took over its reins.



The company is, therefore, sparing no efforts in making its cloud computing push a success in India, a market that is "developing very nicely", where "piracy is reducing and intellectual property protection is better than in China". Mr Ballmer also noted that India is among the top five or six countries in terms of talent and market potential.



Microsoft said cloud is important in India as it is a catalyst for IT adoption. "We are successful at exporting IT services and talent. But when it comes to using technology domestically, we are quite poor,'' said Microsoft India chairman Ravi Venkatesan.



There isn't much use of computers and technology in schools, homes, government offices or by the more than 4 million small and medium businesses.






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